11 Goal Hacks: How to Achieve Anything

Goal-setting research on fantasising, visualisation, goal commitment, procrastination, the dark side of goal-setting and more…

Goal-setting research on fantasising, visualisation, goal commitment, procrastination, the dark side of goal-setting and more...

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Why Do People Watch Scary Movies, Stay in Ice Hotels or Eat Bacon-Flavoured Ice-Cream?

Conceptual consumption can be used to understand why people choose apparently negative experiences.

Conceptual consumption can be used to understand why people choose apparently negative experiences.

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Why Your Future Self is an Emotional Mystery: The Projection Bias

We can have considerable difficulty predicting our future requirements because our current emotional states override them.

We can have considerable difficulty predicting our future requirements because our current emotional states override them.

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