Category: Relationships

Imagine I put you in a Big Brother-type house for a week with a random selection of people. Not the narcissists they choose for those shows but people from every walk of life, a real random cross-section.

Everyone mixes with each other, then afterwards everyone reports how much they like each other. On average, would people like each other more or less after the week?

For a long time psychologists have assumed that familiarity breeds liking. If you look it up in a psychology textbook, you’ll find the answer is pretty clear. The more people are exposed to each other, the more liking they report.

The assumption is that if you hang around with people for long enough, you’ll eventually get some respect for them and discover some common interests, even if they’re not your type.

A couple of years ago a study by Michael Norton and colleagues challenged this orthodoxy, finding instead that familiarity breeds contempt. You can click through for my in-depth description but the essential point was that the more people were exposed to facts about strangers, the more they came to find dissimilarities and these led to less liking.

The explanation was that we naturally assume that other people are similar to us. Unless there’s some major reason to think otherwise, we assume they have similar views, habits and tastes to ourselves. So, when we find out the truth—that they like opera, or soap opera or are very conservative or very liberal—we tend to like them less.

Controversial theory

As often happens in psychology, this sort of finding is like a red rag to bull. Challenge the orthodoxy and someone is going to try and take you down.

Those someones are Reis et al. (2011) in a new study published in the Journal of Personality and Social Psychology. They claim that when people interact there are all sorts of things going on between them that Norton et al.’s study didn’t take into account. For example I may find you, unlike me, don’t enjoy cricket, but we discover a mutual passion for photography. In social interactions we’re likely to work together to find these sorts of mutual interests.

The big selling-point of Reis’ studies is that people are involved in live interactions rather than Norton’s study which only allowed people to view the other person’s preferences. Reis et al. found that the more people interacted face-to-face, the more they liked each other. (As always in psychology studies, these results are on average—some people may have begun to hate each other with a passion but overall the effect was positive.)

The rebels are fighting back though. Norton et al. argue that Reis et al. are using loaded dice. The two types of interaction they used were (unintentionally) more likely to encourage people to like each other. One of them is even called the ‘Relationship Closeness Induction Task’. Perhaps we’d all like each other more if we were forced to undergo the Relationship Closeness Induction Task with everyone we met. Quite naturally Reis et al. reply by saying: yes, our paradigm is flawed but it’s better than yours (you’ll appreciate that this is some seriously crude paraphrasing!).

Motivation rules

I will leave the experts to fight over the details but what we often find with psychological phenomena is that they depend on situations. In fact both studies illuminate different aspects of human nature. When motivated we often do go out of our way to find things to like in other people we come into close contact with. We learn to accommodate because our civilisation requires that, by and large, we work together.

On the other hand when there’s nothing riding on it, we notice our dissimilarities with others and this leads to less liking. So, whether familiarity leads to liking or contempt crucially depends on our motivation.

All that aside, Norton’s finding that familiarity can breed contempt—although it may not be a universal truth—still provides a healthy rejoinder to the standard psych textbook approach that mere exposure leads to liking.

Think about it: when I take you out of that Big Brother house, are you really sure you’ll like those people more, on average, or will it be the last you hope to see of them?

Image credit: Robyn Lee

Here’s a deceptively simple question: if we all have the potential to be creative, why is it so hard?

Part of the problem is that so little attention is paid to the psychological research on creativity. If we can harness what scientists already know about creativity, we can propel ourselves to new heights of achievement.

Creativity isn’t just for artists, we all need it—at home, in our relationships and, for many of us, at work. By one measure around 30% of workers in the US are members of the creative classes. Along with designers, writers and artists this includes professions like lawyers, business people and healthcare professionals; in fact it includes anyone who has to use an existing body of knowledge to reach creative solutions.

For many of us, then, our incomes rely on our creativity. Boost our creativity and the rewards will come.

Collected below are recent PsyBlog articles which explore how to be creative:

• Boost Creativity: 7 Unusual Psychological Techniques
• The Creative Power of Thinking Outside Yourself
• Get Creative: 7 More Psychological Techniques
• Unusual Thinking Styles Increase Creativity
• 6 Ways to Kill Creativity
• Creativity for the Cautious
• How to Promote Visionary Thinking
• Why People Secretly Fear Creative Ideas
• Duck/Rabbit Illusion Provides a Simple Test of Creativity
• The Dark Side of Creativity
• What’s the Best Time of Day to be Creative?
• Five Effortless Postures that Foster Creative Thinking
• Why You Should Seek Out Unusual or Downright Weird Experiences
• The Incubation Effect: How to Break Through a Mental Block
• The Brainstorming Tweak: How to Boost Creativity in Groups
• How to Create Brand New Solutions From Old Objects and Ideas

Image credit: Faith Goble

According to positive psychologists, saying ‘thank you’ is no longer just good manners, it is also beneficial to the self.

To take the best known examples, studies have suggested that being grateful can improve well-being, physical health, can strengthen social relationships, produce positive emotional states and help us cope with stressful times in our lives.

But we also say thank you because we want the other person to know we value what they’ve done for us and, maybe, encourage them to help us again in the future.

It’s this aspect of gratitude that Adam M. Grant and Francesca Gino examine in a series of new studies published recently in the Journal of Personality and Social Psychology (Grant & Gino, 2010).

They wanted to see what effect gratitude has on the person who is being thanked. Does it motivate and, if so, is it just by making people feel good, or is it more than that?

Double the help

In the first study 69 participants were asked to provide feedback to a fictitious student called ‘Eric’ on his cover letter for a job application. After sending their feedback through by email, they got a reply from Eric asking for more help with another cover letter.

The twist is that half of them got a thankful reply from Eric and the other half a neutral reply. The experimenters wanted to see what effect this would have on participant’s motivation to give Eric any more help.

As you might expect, those who were thanked by Eric were more willing to provide further assistance. Indeed the effect of ‘thank you’ was quite substantial: while only 32% of participants receiving the neutral email helped with the second letter, when Eric expressed his gratitude, this went up to 66%.

How gratitude works

The idea that saying thank you makes people more likely to help in the future is unsurprising, although the 100% increase is interesting, but what the researchers were interested in was why this happens.

Perhaps Eric’s gratitude made people feel better, or at least less bad? Or perhaps saying thanks boosted the helper’s self-esteem, which in turn motivated them to help again.

In fact the experimenters found that people weren’t providing more help because they felt better or it boosted their self-esteem, but because they appreciated being needed and felt more socially valued when they’d been thanked.

This feeling of social worth helps people get over factors that stop us helping. We are often unsure our help is really wanted and we know that accepting help from others can feel like a failure. The act of saying thank you reassures the helper that their help is valued and motivates them to provide more.

Pass it on

The researchers then wondered whether this effect would extend to other people. Would Eric’s thanks make participants more likely to help a different person?

In a second study Eric’s thanks (or lack of thanks in the control condition) was followed, a day later, by an email from ‘Steven’ asking for similar help. The percentage who offered to help Steven was 25% when they had received no gratitude from Eric, but this shot up to 55% when they had been thanked.

So the boost to participant’s social worth carried over from one day to the next and from one person to the next. Although the overall percentages were slightly lower, Eric’s gratitude still doubled the number of people willing to provide help.

In a third and fourth study the researchers tested their findings face-to-face rather than over email. They reached similar conclusions, with increases in prosocial behavior of 50% in the third study and 15% in the fourth study. These lower percentages show that the effect of gratitude on motivation depends on the situation.

Now, these studies mostly looked at the situation where strangers help each other. It’s likely that the effect of a thank you on prosocial behavior is more powerful on people we don’t know, because strangers are more cautious about helping each other in the first place.

Thank you!

Since, for most of us, expressing our thanks is an everyday occurrence, we tend to think nothing of it. But psychologically it has a very important role to play for both the person giving and the person receiving.

All four studies reveal that gratitude is more than just a social nicety, or a way of making the helper feel good; it reassures others their help was actually appreciated and it encourages further prosocial behavior.

So, a big public thank you to Adam M. Grant and Francesco Gino for this enlightening study, hopefully there’s more to follow.

Image credit: Paul G