The Colours People Wear To Look More Attractive

One makes people look sexually receptive, the other more fashionable.

One makes people look sexually receptive, the other more fashionable.

People wear more red and black when they want to look most attractive.

It is well-known that red increases attractiveness as it sends unconscious signals that the person is sexually receptive.

But it is only recently that psychologists have caught on to the power of black to make people appear more fashionable.

Dr Robin Kramer, who led the study, said:

“Red is traditionally seen as the colour of love but more recently research has shown that both black and red are perceived as equally attractive, and that the two colours may simply increase attractiveness in different ways.

While red may increase perceived attractiveness through evolutionary mechanisms, dates appear to rely more heavily on black in order to attract a potential mate, suggesting that cultural and societal influences may play a much larger role in the way people dress than the use of evolutionary signals.”

The results come from a study that analysed the dressing habits of 546 people on a UK dating show called ‘First Dates’.

It found that, when dating, both men and women were much more likely to wear red and black in comparison to their pre-date interview.

Black shoes, trousers and dresses were much more in evidence when people dated, than when they were interviewed beforehand.

The same was true for both heterosexual and same-sex dates.

Ms Jerrica Mulgrew, who co-authored the study, said:

“Our results provide the first real-world demonstration that people display more red and black clothing when meeting a potential partner for the first time and it was particularly interesting to find a larger increase in the amount of black worn as this wasn’t the focus when we designed the study.”

The study was published in the journal Evolutionary Psychology (Kramer & Mulgrew, 2018).

The Most Attractive Facial Expression In A Photo

People were shown happiness, fear, anger, disgust and surprise, as well as a neutral expression.

People were shown happiness, fear, anger, disgust and surprise, as well as a neutral expression.

The most attractive facial expression for a photo is any one you like.

People judge facial attractiveness from your features, so your expression makes little difference to a photo.

Smiling is often thought to be the most attractive facial expression, which is partly why most people smile in photos.

However, this study finds otherwise.

For the research, 128 people looked at a series of pictures of both men and women shown with different facial expressions.

They were shown happiness, fear, anger, disgust and surprise, as well as a neutral expression.

The men and women were given the same ratings for attractiveness, no matter what facial expression they displayed.

Bear in mind that this study only tested people in pictures.

If you were meeting someone face-to-face, then it will clearly matter if you smile or scowl.

But even when scowling it is obvious whether someone is good looking (or not).

The study’s authors conclude:

“Since the hard tissues of the face are unchangeable, people may still be able to perceive facial structure whatever expression the face is displaying, and still make attractiveness judgements based on structural cues.”

The study was published in the Journal of Nonverbal Behavior (Morrison et al., 2013).

The Amount Of Makeup That Is Most Attractive — Evidence Of A Weird Bias

Both sexes agree on the ideal amount of makeup to enhance attractiveness, but completely misread what others want.

Both sexes agree on the ideal amount of makeup to enhance attractiveness, but completely misread what others want.

The amount of makeup that looks most attractive is about 40 percent less than many women use.

Whether judged by other men or women, less is more.

In other words, many women apply makeup past the point they need to in order to increase their attractiveness.

For the research, a group of students were photographed with and without their makeup.

From these, psychologists created a series of images including varying degrees of makeup.

People were then asked to look at the photos and choose the one that looked most attractive.

People also judged what might look most attractive to other people.

Makeup mistakes

The first finding was simply that people judged the pictures with about 40 percent less makeup than women typically wore to be most attractive.

However, when people tried to imagine what others would say was most attractive, an interesting bias appeared.

Both men and women thought that other people would find more makeup more attractive.

The bias was particularly strong for men.

Men thought other men were attracted to a lot of makeup, but none of them were attracted to women wearing heavy makeup themselves.

The study’s authors think that by wearing too much makeup women are trying to conform to stereotypical ideals:

“Our female observers indicated the amount of cosmetics for optimal attractiveness was lower than the amount worn by the models, who were a sample of similarly aged peers.

This suggests that while there is a sense of what is optimally attractive, it may be overlooked in order to conform to stereotyped ideals, and mistaken notions of what others will find attractive.

The study was published in the The Quarterly Journal of Experimental Psychology (Jones et al., 2014).

The Most Attractive Jobs For A Romantic Partner (M)

Two dating apps suggest the most attractive jobs for both a man and woman.

Two dating apps suggest the most attractive jobs for both a man and woman.

Keep reading with a Membership

• Read members-only articles
• Adverts removed
• Cancel at any time
• 14 day money-back guarantee for new members

The Simple Behaviour That Makes You More Attractive (M)

The behaviour is particularly attractive to women, although men also rate it highly.

The behaviour is particularly attractive to women, although men also rate it highly.

Keep reading with a Membership

• Read members-only articles
• Adverts removed
• Cancel at any time
• 14 day money-back guarantee for new members

Listen For This Simple Clue That Someone Is Attracted To You

How people signal attraction with their voice.

How people signal attraction with their voice.

People signal attraction to each other by lowering their voice pitch.

For both men and women, a lower voice pitch signalled attraction.

Dr Susan Hughes, the study’s first author, said:

“We found that both sexes used a lower-pitch voice and showed a higher level of physiological arousal when speaking to a more attractive opposite-sex target.”

For the study, 48 people were asked to leave a scripted voice message while viewing a picture of an invented person.

When they looked at a picture of a more attractive person, people used a lower pitched voice for the message.

Men were expected to lower their tone to signal attraction, which is what they did.

Dr Hughes expected that women would raise their voices to seem more attractive, but the opposite happened.

Dr Hughes said:

“There appears to be a common stereotype in our culture that deems a sexy female voice as one that sounds husky, breathy, and lower-pitched.

This suggests that the motivation to display a sexy/seductive female voice may conflict with the motivation to sound more feminine.”

It could be that women learn to lower their tone as it is an accepted signal, Dr Hughes said:

“When a woman naturally lowers her voice, it may be perceived as her attempt to sound more seductive or attractive, and therefore serves as a signal of her romantic interest.”

The research also found that the change in voice tone was large enough that people could spot it.

Dr Hughes said:

“These findings may have implications for the important role voice plays in mate selection and attraction.

If people can perceive changes in others’ voices when speaking to attractive individuals, this perception may be adaptive for identifying interested potential mates, detecting partner interest in others, and possible detection of partner infidelity.”

The study was published in the Journal of Nonverbal Behavior (Hughes et al., 2010).

These 2 Dark Triad Personality Traits Are Highly Attractive

The study showed 128 young women personality profiles of various men.

The study showed 128 young women personality profiles of various men.

Extraverts with stable, or non-neurotic personalities are particularly attractive.

However, both of these personality traits also help explain the attraction of the ‘bad boy’ to women, who also tends to be laid-back and extraverted.

Narcissist and psychopaths are seen as both extraverted and having stable, non-neurotic personalities, the study found.

Both of these contribute to the attractiveness of men with ‘dark triad’ personalities.

The ‘dark triad’ of personality factors includes narcissism and psychopathy, along with Machiavellianism.

The study’s authors write:

“Women, particularly in respect of short-term mating, may be attracted to ‘bad boys’, possessing confidence, hard-headedness and an inclination to risk-take – all accurate descriptors of Dark Triad [DT] men; all attractive to women.”

Another explanation for the attractiveness of bad boys could be their superficial charm, the authors write:

“Women may be responding to DT men’s ability to ‘sell themselves’; a useful tactic in a co-evolutionary ‘arms race’ in which men convince women to pursue the former’s preferred sexual strategy.

This ability may derive from a ‘used-car dealer’ ability to charm and manipulate, and DT-associated traits such as assertiveness.

Men with a DT personality are undoubtedly well-placed to successfully implement such a strategy.”

The conclusions come from a study in which 128 young women were shown personality profiles of various men.

One was designed to be high in dark triad personality factors.

The results showed that women saw the ‘bad boy’ as more attractive, when appearance was held constant.

Here is the authors’ quick description of the dark triad personality traits:

“Narcissism is defined by a sense of entitlement, dominance and a grandiose self-view.

Machiavellians are interpersonally duplicitous, insincere and extraverted.

Psychopathy consists of callousness, a lack of empathy, and antisocial, erratic behaviour.”

The study was published in the journal Personality and Individual Differences (Carter et al., 2014).

Speaking Like This Makes You Sound More Intelligent And Attractive

Trying to sound attractive is easier for women than men.

Trying to sound attractive is easier for women than men.

Speaking slowly makes people sound more intelligent.

A lower tone also makes both sexes sound more attractive.

Women asked to talk in a more attractive way for the study automatically lowered the pitch of their voice and made it sound more breathy — which men find attractive.

While women had no trouble changing their voice to make it sound more sexy, men found it harder.

To sound more attractive, both sexes also speak slower, the authors write:

“…both sexes in our sample slowed their speech in comparison to their normal speech when trying to sound attractive/sexy…

Perhaps the slowing of one’s voice in a mating scenario is an attempt to convey approachability, as decreased speaking rate was found to increase the benevolence ratings of a speaker.”

Women, though, when they listened to men trying to sound attractive, were not convinced.

When women tried to sound sexier, it was more convincing.

Dr Susan Hughes, the study’s first author, said:

“This ability may be due to culture and cuts across cultures and time.

There is a stereotype of what is a sexual voice in our culture — a low, breathy voice.”

The study had people trying to intentionally change their voices to embody different traits.

They tried to sound more sexy, confident, intelligent and dominant.

Dr Hughes said men found it difficult to sound sexy:

“In fact, although not significantly, it got a bit worse when men tried to sound sexy.”

Both sexes, though, had no problem sounding more intelligent and more dominant.

The researchers explained the changes people made:

“…both sexes slowed their speech and women lowered their pitch and had greater vocal hoarseness.

Both sexes raised their pitch and spoke louder to sound dominant and women had less vocal hoarseness.”

Women, though, found it hard to sound more confident.

The reason for the differences could be down to practice, the researchers think.

Men do not really focus on making their voice sound sexier, but women do.

The study was published in Journal of Nonverbal Behavior (Hughes et al., 2014).

Get free email updates

Join the free PsyBlog mailing list. No spam, ever.