Motivation: This Force Has 3 Times The Power of Rewards (M)

What can change behaviour two or three times more powerfully than rewards?

What can change behaviour two or three times more powerfully than rewards?

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Author: Dr Jeremy Dean

Psychologist, Jeremy Dean, PhD is the founder and author of PsyBlog. He holds a doctorate in psychology from University College London and two other advanced degrees in psychology. He has been writing about scientific research on PsyBlog since 2004.